SINGLETON TOWN CENTRE
Wonnarua, Singleton NSW
‘Signage strategy enhancing wayfinding and branding at a gateway to the famous Hunter Valley vineyards’
Singleton Shire Council engaged Moir Studio to prepare the signage strategy for the Singleton Town Centre Upgrade.
The Signage Manual established a consistent visual communication system that guides the design and placement of external signage, improving vehicular and pedestrian wayfinding into and around the town centre. The signage reflects and enhances Singleton's image and branding while complementing the streetscape master plan and the signage proposed for Hunter Valley Wine Country.
Moir Studio developed a hierarchy of signage unique to Singleton and the contemporary nature of the overall town centre improvements. Consideration was given to longevity, production economies, ease of installation and maintenance.